Genusee is the first circular economy eyewear brand made in Flint, Michigan from single-use plastic water bottles. Founded on the principles of doing good for people and the planet, Genusee is bringing a new manufacturing legacy to the city of Flint.
With every purchase 15 water bottles are upcycled and help create jobs for returning citizens in the Flint community.
Genusee is disrupting the linear retail economy of buy > use > landfill by embodying a circular economy business model. When you are done using your glasses we buy them back from you for credit towards your next purchase and recycle them back into our material stream.
Together we can #BeTheChange.